Why AI Headshots Might Be Doing More Harm Than Good for Your Brand

AI-generated headshots are gaining popularity, and I understand the appeal. They’re quick, cost-effective, and seem like a convenient solution when time is tight. In some cases, they might even be the only option available.

I've worked with many professionals and leaders who initially opted for AI-generated headshots but later sought a more refined, authentic look. Some needed a last-minute photo for a speaking engagement with little time to prepare, while others struggled to find a photographer who truly understood their needs.

And honestly? I don’t fault them for it.

But here's something that doesn’t get talked about enough: AI-generated images can sometimes do more harm than good for your personal brand.

From an outside perspective, an AI headshot may give off the wrong impression. Instead of conveying confidence and authenticity, it might suggest you’re hiding behind a digital facade rather than showing up as your true self.

AI doesn’t know who you are, nor does it understand your industry. It can’t anticipate the audience or environment you’re stepping into, and it certainly doesn’t capture what makes you unique.

That’s why working with me—a professional who collaborates with you rather than simply taking a picture—will make all the difference.

Choose an image that invites connection, sparks opportunity, and reflects the best version of you. Because one thing AI will never replicate… Authenticity.